Tag Archives: advertising

Redux: The Most Interesting Man In The World

(This blog post is a guest article written by a friend who knows market research inside and out.) The Most Interesting Man In The World “I was 18 and researching which university I should attend when I stumbled across that … Continue reading

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How to Avoid Your Next Failed Ad Campaign

(The following guest blog post is from a friend with a real company that provides help services to companies and ad agencies, which has accomplished real stats since 1987.) ***** A Closer Look at the Wedding Crashers By Bruce Wiseman … Continue reading

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Know Before You Go or Waste Your Money

When it comes to market research and how to do it right, I work with my friend, Bruce Wiseman of On-Target Research, a company that’s been around over 25 years. The following is his latest article worth reading. Focus I … Continue reading

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Market Research Benefits

“SURVEYS WORK WHEN DONE RIGHT!” Looking at the illustration on this page, I am reminded of a time back in the 1970’s when I had the opportunity to learn a new industry and roll-out a new product to it. The … Continue reading

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What About Product Positioning: Part Three: The Key to Marketing, Advertising and Public Relations Success

(NOTE: This is the third and final part of an article posted on this blog as a public service for medium-to-large businesses worldwide by On-Target Research and Research Target Group. More information about either company‚Äôs services is available through researchtargetgroup@gmail.com) … Continue reading

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