Tag Archives: market research

Redux: The Most Interesting Man In The World

(This blog post is a guest article written by a friend who knows market research inside and out.) The Most Interesting Man In The World “I was 18 and researching which university I should attend when I stumbled across that … Continue reading

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Know Before You Go or Waste Your Money

When it comes to market research and how to do it right, I work with my friend, Bruce Wiseman of On-Target Research, a company that’s been around over 25 years. The following is his latest article worth reading. Focus I … Continue reading

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Market Research Benefits

“SURVEYS WORK WHEN DONE RIGHT!” Looking at the illustration on this page, I am reminded of a time back in the 1970’s when I had the opportunity to learn a new industry and roll-out a new product to it. The … Continue reading

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The 5 Napkin Burger Brand

The 5 Napkin Burger Brand Looking for a Better Burger When my friend Bruce wrote to me about the 5 Napkin Burger brand, my mouth watered. He immediately captured my attention. He hadn’t been out on the streets of Manhattan … Continue reading

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What About Product Positioning: Part Three: The Key to Marketing, Advertising and Public Relations Success

(NOTE: This is the third and final part of an article posted on this blog as a public service for medium-to-large businesses worldwide by On-Target Research and Research Target Group. More information about either company’s services is available through researchtargetgroup@gmail.com) … Continue reading

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What About Product Positioning Part One:The Key to Marketing, Advertising and Public Relations Success

The following is from a friend and author, who founded his service company more than 25 years ago. We both believe the best exchange in business is to deliver MORE THAN what customers expect! The original article will be re-blogged here in … Continue reading

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